TunnelVision

UX — Principles

TunnelVision is a power tool that must feel calm and trustworthy to a non-expert. The underlying capability (running a VPN, decrypting your own HTTPS) is exactly the kind of thing that scares users when done badly. These principles keep it friendly.

1. Trust is the product

The user is granting an app the ability to see their traffic. Every screen should reinforce that this is their data, staying on their device.

3. Plain language over jargon

4. Live, but never overwhelming

5. Fast and light

6. Accessible by default

7. Honest empty and error states

Tone

Direct, calm, competent. No marketing filler, no fear-mongering, no dark patterns. The app respects the user’s intelligence and their data.